The Horse in the Gray Flannel Suit backdrop
The Horse in the Gray Flannel Suit poster

The Horse in the Gray Flannel Suit (1968)

1h 53m 1968 United States of America

Frederick Bolton faces a dual challenge: his boss demands a marketing strategy for a new stomach pill, “Aspercel,” by tomorrow, while his daughter, Helen, dreams of owning a horse. A passionate equestrian, Helen excels in competitions, but Fred's finances can’t support her wish. In a bid to tackle both dilemmas, he hatches a plan to promote the pill by entering a horse named "Aspercel" in competitions with Helen as the rider. Success hinges on their ability to win, which could secure publicity for the product and fulfill Helen’s dream.

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