The Abnormal Beauty Company backdrop
The Abnormal Beauty Company poster

The Abnormal Beauty Company (2026)

1h 38m 2026 Canada
Documentary

The Abnormal Beauty Company provides an unfiltered look at the rapid ascent of The Ordinary, exploring the costs of transparency and the lasting impact of one of the most revolutionary skincare brands, along with the complex journey of its brilliant yet troubled founder.

Cast
Brandon Truaxe
Tags
interview archive footage taunting branding rise to fame aggressive challenge for change beauty industry cautionary testimony skin care disruption brand ambassador disheartening disrespectful sceptical skeptical personal brand

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