The Road to Wellville

Overview

In "The Road to Wellville," a discontented young couple travels to the notorious Kellogg spa in Battle Creek, Michigan, seeking rejuvenation. Meanwhile, a savvy entrepreneur aims to break into the competitive breakfast cereal market, challenging the dominance of John Kellogg's iconic corn flakes. Amidst the backdrop of health fads and eccentric wellness practices, the couple navigates their own marital struggles while the hustler devises clever strategies to carve out his place in the industry. The film intertwines their journeys, highlighting the quirky culture of the time and the pursuit of well-being.